KEMEBARADIKUMO, Ndiomu; EKANKUMO, Banabo. RADICAL INNOVATION STRATEGY AND MARKETING PERFORMANCE OF FOOD AND BEVERAGE MANUFACTURING SMALL AND MEDIUM SCALE ENTERPRISES IN SOUTH-SOUTH, NIGERIA. British International Journal of Business and Marketing Research, [S. l.], v. 7, n. 4, p. 13–40, 2024. Disponível em: https://aspjournals.org/Journals/index.php/bijbmr/article/view/622. Acesso em: 27 apr. 2025.